Growing up in Australia, I’ve seen firsthand the impact of cigarettes on individuals and society. From the graphic warning labels on packaging to the increasing prices and restrictions on smoking in public, it’s clear that there is a constant effort to reduce the harm caused by smoking. However, despite these efforts, smoking remains a prevalent habit in Australia, with approximately 13% of adults reporting smoking daily in 2019 (Australian Institute of Health and Welfare). As someone who has been exposed to the cigarette culture, I want to shed light on one brand in particular – Bonbon Cigarettes.

Bonbon Cigarettes, also known as Bonbon Candy, is a popular brand among young smokers in Australia. It can easily be found in convenience stores and gas stations across the country and has gained a reputation for its unique packaging and variety of flavors. As a curious smoker, I decided to do some research on this brand and its impact on the cigarette market in Australia.

The first thing that caught my attention was the brand’s eye-catching packaging. Bonbon Cigarettes come in a vibrant, colorful box with a cartoon-like design. Each box contains 20 cigarettes, and each cigarette has the iconic “BB” logo printed on the filter. The packaging is not only appealing to the eye, but it also features a resealable strip, making it convenient for smokers who want to save some for later. The design of Bonbon Cigarettes is targeted towards younger audiences, and it’s no wonder that it has become a popular choice among millennial smokers.

One unique feature of Bonbon Cigarettes is its flavor options. The brand offers a range of flavors, from classic tobacco to fruity and sweet options such as blueberry, strawberry, and watermelon. The infusion of fruity flavors into traditional cigarettes has sparked debate among experts and health officials. The concern is that flavored cigarettes may lure young or non-smokers into trying them, leading to potential addiction and health risks. However, Bonbon Cigarettes claims that their flavors are made with natural ingredients and do not contain any added sugars, making them a healthier option compared to other flavored cigarettes on the market. But, as we know, any form of smoking comes with its own set of health risks, and it’s up to the individual to decide whether the potential risks outweigh the pleasure of smoking.

Now, let’s talk about the price. One pack of Bonbon Cigarettes, which contains 20 sticks, costs around $15 – $20, depending on the location and state taxes. This may seem expensive compared to other brands, but it’s important to consider the target market of Bonbon Cigarettes – young adults who are willing to pay a premium price for a unique smoking experience. The brand has successfully created a sense of exclusivity with its eye-catching packaging and variety of flavors, making it a desirable choice for younger smokers.

Apart from its popularity among young smokers, Bonbon Cigarettes has also gained attention for its online presence. The brand has a dedicated website where they sell their products and merchandise, as well as post engaging content and updates. Additionally, they have a strong social media presence, particularly on Instagram, with over 50k followers. This has sparked some concerns, as social media has become a platform for promoting and glamorizing smoking, which may attract young individuals to start smoking. However, Bonbon Cigarettes has taken measures to ensure their online presence does not encourage non-smokers to pick up the habit. They have stated on their website and social media pages that their products are for adults aged 18 and above and have included disclaimers about the health risks of smoking.

In conclusion, Bonbon Cigarettes is a popular brand among young smokers in Australia, thanks to its unique packaging, variety of flavors, and targeted marketing. While the brand may have attracted some controversy and concerns, it’s ultimately up to the individual to make informed decisions about their smoking habits. As a society, we must continue to educate and raise awareness about the dangers of smoking to reduce its prevalence and negative impact on both individuals and society. If you’re considering trying Bonbon Cigarettes or any other brand of cigarettes, remember to always be mindful of the potential health risks and make informed decisions. After all, our health is our greatest asset.